What Makes Nudge Tick

Nudge’s  feature suite enables hospitality businesses to effectively manage their enquiries, reservations, loyalty rewards, secure transactions and email marketing. Through an integrated approach clients experience faster sales growth with a demonstrable impact on their bottom line.

  1. Enquiry And Reservation Management

    Maximise sales opportunities by encouraging customers to make enquiries as well as auto-confirmed reservations. Easily manage every type of booking, from guest-list, lunch, dinner, private hire to brunch. Communicate with customers via Nudge to progress their enquiry and track enquiry conversion rates across your entire business.

  2. Central Customer Database

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    Get a single view on each of your customers through Nudge’s centralised customer database. Track customer reservation history, email activity, offer conversion and more, then leverage the data to hone marketing strategies and operational delivery.

  3. Secure Transactions

    Taking deposits and event pre-payments is a breeze with Nudge’s PCI compliant secure transaction module. Customers pay securely online with receipt generation and automatic reservation confirmation sent upon payment completion. All funds are transferred immediately to client merchant accounts

  4. Email Marketing

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    Of course you can create stunning email campaigns, but the real magic comes when choosing who to receive the email; whether it be based on number of enquiries, reservations or other behavioural attribute (such as VIP), then view detailed statistics including how many enquiries have been generated as a result.

  5. Venue Management

    It’s easy to add (or remove) venues to Nudge, manage individual rooms, table plans, reservation types, capacities and staff, all controlled via friendly drag-and-drop functionality.

  6. Table Management

    Deliver operational excellence through Nudge’s elegant table management system. With real-time and session views, details on customer’s prior history, deposits and pre-orders, Micros integration plus walk-ins and a series of exportable reports in CSV and PDF format. Deliver great hospitality and ensure maximum capacity utilisation.

  7. Loyalty Rewards

    Encourage customers to revisit more regularly, spend more and invite their friends. Nudge allows operators to deliver personalised rewards to customers based upon their activity and booking history. Delivered via email or App, offers are variable by venue, time, capacity and reservation size whilst customers need no ID or card to redeem their offer as it’s all tracked within Nudge. Operators have access to reports allowing them to visualise the ROI for each reward and the scheme’s overall contribution to revenue growth

  8. API for 3rd Party Integrations

    Nudge can share data with tills and other systems as determined by clients. Nudge has a documented API which can be extended as required to enable such integrations as required. We welcome the opportunity to work with third parties and currently are a partner of the MICROS till system.

  9. Facebook Integration

    Nudge seamlessly integrates with Facebook, allowing fans to make bookings and sign-up to a venue mailing list and to ‘share’ the news of their interactions with their friends. Nudge tracks Facebook as the customer source, and allows staff to create and send targeted emails and offers to fans.

  10. Reports

    Nudge boasts a range of out-of-the-box flexible reports covering nearly every eventuality that a client may require. However, if more are needed then new reports can quickly be added, plus to make life easier for key staff, reports can be emailed automatically, meaning the CEO doesn’t have to chase you to find out the latest stats any more!

  11. Ratings, Reviews and Trip Advisor

    You can’t be everywhere all of the time, so getting to know what your customers really think is invaluable. After a reservation your customers are asked to provide feedback and rate their experience. If you like these can be shared with Trip Advisor.

  12. Surveys

    For detailed customer feedback nothing beats a survey. Nudge allows operators to deploy customised surveys and to gather the data within Nudge for review. Cleverly, the surveys module integrates the email targeting method to allow campaigns to be sent to specific customers based upon their responses.